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The Company That Solved Health Care

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Health care, one of corporate America's largest expenses, is growing at double-digit rates, and nothing proposed in Washington will change that. But one medium-size company set out to tame the beast of rising health-care costs. Serigraph, Inc., a Wisconsin-based manufacturer, and its chairman, John Torinus, did what Washington can't do; reduce cost increases to less than 2 percent while improving the quality of health care for its employees. Serigraph began its initiative to control health-care costs in 2003 and employed three strategies for reform, each of which can cut the health-care bill by 20 to 40 percent; consumer responsibility, the primacy of primary over specialty care and centers of value. Applied in concert with other management

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